Growth & margin
Why growth can destroy margin
Revenue growth can hide faster increases in cost, workload and operational complexity.

Concise notes on the decisions leaders face when growth, capacity, margin and execution move at different speeds.
Revenue growth can hide faster increases in cost, workload and operational complexity.
A useful cockpit does more than explain the past: it shows where a trade-off is required.
The right time is before workload becomes a structural operational constraint.
Anticipate the future consequences of commercial, operational and people decisions.